FROM CONCEPT TO EXECUTION
How Proper Marketing Turned Into Sales
Vonazon’s first step pertaining to implementation was to overhaul all visual content. Utilizing their skillful creative team, Vonazon transformed Pangea’s tired content into fresh, lively, and enticing new collateral. Using a combination of modern graphics, messaging, keyword placement, actionable calls-to-action, and fresh new layouts, Vonazon breathed new life into Pangea’s website, emails, landing pages, forms, downloadable assets, and more.
In order to ensure that this content was delivered to the right person at the right time, Vonazon’s implementation team outlined and executed a full lead nurture strategy that consolidated all these new assets into an automated, ongoing program that would disseminate content to leads as they self-qualified by navigating the new website.