Tackle 2018 With These Six Digital Marketing Trends

By |2019-03-04T11:16:33+00:00December 19th, 2017|Content Marketing, Marketing, Marketing Automation, Social Media, Staffing, Web Development|

Keeping up with these top six 2018 digital marketing trends will help you gear your business’s marketing strategy for success in the coming year. 2017 was a whirlwind for digital marketing and PR in many ways, so if anything we should expect the unexpected in 2018. Yet, several ongoing digital marketing trends are all but guaranteed to continue their trajectory. Growing demand for things like video content, influencer collaborations and data security will all solidify practices that can make or break marketing success. So, to help your brand prepare for the months ahead, here are the predicted most important 2018 [...]

How To Optimize Your Landing Page For SEO

By |2019-03-04T09:09:32+00:00November 18th, 2016|Social Media, Web Development|

How to Optimize Your Landing Page for SEO Do you enjoy paying an arm and a leg for traffic? Undoubtedly not! Yet most businesses throw money at advertising platforms in the hope that they might get some worthwhile traffic to their landing pages. Wouldn’t you rather get traffic from free sources, like search engines? Sure, you would, but search engine optimization, or SEO, has grown beyond the days where anyone could rank just by repeatedly stuffing words into their pages. That doesn’t mean, though, that benefits from the mysterious world of SEO, with its intimidating algorithms and rank-toppling updates, are [...]