Why Go To A Tradeshow?
Why Go To A Trade show? There were more than 15,000 tradeshows held throughout the United States in 2013. Tradeshows themselves are opportunities for businesses, companies, individual entrepreneurs and others to show off wares, describe products and attract customers, sign up clients and increase awareness. There are also a host of reasons why business professionals […]
Your Very Own Trade Show Survival Kit
Your Very Own Trade Show Survival Kit Whether you’ve been out walking the floor at your most recent convention event, scoping out the competitors’ trade show booths and partaking in some fun trade show games, or have simply been fretting about your trade show staffing, there’s no doubt that participating in a trade show event […]
The Ultimate Guide To Social Media Marketing For Trade Shows
The Ultimate Guide To Social Media Marketing For Trade Shows Trade shows are an inherently social form of marketing — you engage with attendees one-on-one and build relationships in real life. That’s something static ads and direct mailers just can’t compete with. You can boost the social aspect of trade show marketing by using – […]
Surviving A Day At A Trade Show
Surviving A Day At A Trade Show Whether you’re traveling halfway across the country or world or setting up shop for your promotional company at a convention center or facility in your hometown, there are several steps you can take to seize your role as a brand ambassador and make exhibiting and marketing your organization’s […]
How To Execute A Great Trade Show Product Demonstration
How To Execute A Great Trade Show Product Demonstration When considering the elements of a great trade show product demonstration, it is essential your booth staff can professionally demonstrate the product and answer questions. It doesn’t make a difference how well known your company is if your staff have to ask Siri attendee questions. Adequate […]
Leave Lasting Impressions With Trade Show Attendees
Leave Lasting Impressions With Trade Show Attendees How do you leave a lasting impression with the attendees at your trade show? Start by not letting them forget you! Sounds easier than it is… Chances are your attendees have seen every cheesy sales pitch and demonstration of how a product or service could possibly be used […]
Staffing Your Trade Show Booth
Staffing Your Trade Show Booth Although hiring a professional brand ambassador, presenter, or promotional model for your trade show booth is a good way to go, know that it’s not the only way. Many businesses have high success using their own in house staff at their trade shows. This blog will go over the possible […]
Engaging With Trade Show Attendees: Do’s and Don’ts
Engaging With Trade Show Attendees: Do’s and Don’ts Trade shows are a great way for businesses, big and small, to engage with a larger audience. Most attendees come to these trade shows to interact with the industry experts and check out any new technology or products on display. It is important to know the Dos and Don’ts […]
Nine Ways To Heat Up Trade Show Sales Using Twitter
Nine Ways To Heat Up Trade Show Sales Using Twitter Like the first time going somewhere you’ve never been before with a new flame, the seduction doesn’t begin at the trade show. There are several ways to make your presence at a trade show a success. Woo your potential customers and leads months before by […]
Tips On Building Relationships With Trade Show Attendees
Tips On Building Relationships With Trade Show Attendees You promote your trade show presence, set up your booth and attract the people. Yet, if you fail to build relationships with trade show attendees, you have gained virtually nothing from all the effort you put in. A lot of time, effort and resources go into ensuring […]
