HubSpot Sales Hub: Breaking Down the Plans and Finding the Right Fit for Your Team


When it comes to sales automation and CRM tools, HubSpot Sales Hub is one of the most powerful and intuitive platforms out there. But with four different plans – Free, Starter, Professional, and Enterprise – figuring out which one makes sense for your business can feel like like picking a streaming subscription. Do you stick with the free version that covers the basics, upgrade to a solid plan with fewer limitations, or go all-in with the premium package that unlocks every feature? Just like streaming services, the best choice depends on how much functionality you need and how much you’re willing to invest.

Each Sales Hub plan is built for different needs, from solo entrepreneurs dipping their toes into CRM tools to large sales teams managing complex pipelines. Choosing the right plan means understanding HubSpot Sales Hub pricing, features, scalability, and how much automation your team actually needs.

Let’s break it all down so you can make an informed decision.

Why Sales Hub? A Quick Look at What It Can Do

Before we jump into the plan comparisons, let’s talk about what makes HubSpot Sales Hub so valuable for businesses of all sizes. Unlike some traditional CRM platforms that can feel outdated or overly complex, HubSpot focuses on ease of use, automation, and deep integrations with other tools like Marketing Hub and Service Hub.

With Sales Hub, your team can track every interaction with prospects, automate repetitive tasks, and manage deals from start to finish without juggling multiple platforms. Features like automated follow-ups, in-depth reporting, and sales forecasting help businesses streamline processes and make smarter decisions. Whether you’re looking to improve sales efficiency, reduce manual data entry, or gain better visibility into your pipeline, Sales Hub is built to make selling easier.

HubSpot Sales Hub Plans: What’s Included and Who Should Use Them?

Free Plan: A Solid Starting Point for Small Teams

Price: $0 (Yes, actually free!)

What You Get:

#1

Contact and Deal Management

#2

Basic Email Tracking and Notifications

#3

Meeting Scheduling Links

#4

Live Chat & Chatbot Functionality

#5

Limited Version of Pipeline Management

For those just getting started, HubSpot offers a completely free version of Sales Hub. It’s a great way to test out the platform without the investment. The Free plan includes essential features like contact and deal management, basic email tracking, meeting scheduling links, and live chat tools. While it’s fairly limited in terms of automation, it provides a structured way to track customer interactions and manage a simple pipeline.

This plan is ideal for freelancers, solo entrepreneurs, and very small teams that are just starting to build a sales process. It’s also a smart way for businesses to get comfortable with HubSpot’s interface before upgrading to a paid plan. However, as soon as you need more customization, automation, or advanced reporting, you’ll likely find yourself outgrowing the Free plan quickly.

Starter Plan: Essential Tools for Growing Teams

Price: Starts at $20/month per seat (billed annually)

What You Get:

#1

Remove HubSpot branding from emails and chat

#2

Automated follow-up sequences (huge for nurturing leads)

#3

Simple pipeline management tools for tracking deals

#4

Payment processing tools (great for closing deals faster)

For businesses that need more than the basics but aren’t quite ready for enterprise-level automation, the Starter plan is the perfect middle ground. Priced at $20 per month per seat, it removes HubSpot branding from emails and chat tools while introducing automated email follow-ups, a more robust pipeline management system, and payment processing tools to speed up the deal-closing process.

This plan is great for small but growing teams that want to introduce automation without overwhelming complexity. If your team is spending too much time on manual follow-ups or wants a CRM that feels professional without the heavy price tag, Starter gives you just enough functionality to improve efficiency without overcomplicating things.

Professional Plan: The Best Choice for Scaling Businesses

Price: Starts at $100/month per seat (billed annually)

What You Get:

#1

Full workflow automation (create deal stages, automated tasks, and follow-ups)

#2

Sales forecasting & custom reporting dashboards

#3

Sequences for nurturing leads without manual outreach

#4

Custom deal pipelines & multiple pipeline tracking

#5

Product library to track what’s being sold

As teams expand, so do their sales processes, reporting needs, and automation requirements. This is where the HubSpot SSales Hub Professional plan comes in. At $100 per month per seat, this plan takes everything from Starter and adds workflow automation, deal forecasting, lead nurturing sequences, and advanced reporting dashboards.

One of the standout features of Professional is customizable deal pipelines. For businesses managing multiple sales reps and different stages of a buying process, having a tailored pipeline that tracks progress, automates tasks, and provides deep insights into sales performance can make a huge difference. Sales forecasting also helps teams plan ahead and make data-driven decisions, reducing guesswork and increasing efficiency.

This plan is ideal for growing sales teams that need automation to scale without adding unnecessary complexity. If you’re dealing with longer sales cycles, multiple follow-up touchpoints, and a need for detailed reporting, HubSpot Sales Hub Professional gives you the tools to refine and optimize your sales operations.

Enterprise Plan: The Powerhouse for Large Sales Teams

Price: Starts at $150/month per seat (billed annually)

What You Get:

#1

Advanced deal management & forecasting

#2

User permissions & role-based access

#3

AI-powered deal insights & predictive lead scoring

#4

Custom objects for deeper CRM customization

#5

Automated call tracking & coaching toolsa

For high-volume sales teams and enterprise-level organizations, the Enterprise plan is the ultimate choice. Priced at $150 per month per seat, it builds on the Professional plan by adding AI-powered deal insights, predictive lead scoring, advanced role-based permissions, and fully customizable CRM objects.

The biggest advantage of HubSpot Sales Hub Enterprise is the ability to tailor the platform to your exact needs. Large companies often deal with multiple sales territories, different levels of user access, and highly customized workflows – all of which can be managed effortlessly with Enterprise. The automated call tracking and coaching tools also make it a great fit for businesses that rely on inside sales teams or need detailed analytics on sales rep performance.

If your company requires rigid security controls, multiple sales teams working across different markets, and deep data insights to refine its strategy, HubSpot Sales Hub Enterprise is the best option.

Which HubSpot Sales Hub Plan is Right for You?

Still unsure which Sales Hub plan makes the most sense for your business? Here’s a quick cheat sheet that includes benefits and HubSpot Sales Hub pricing:

Plan Best For Key Benefit Price per seat (monthly)
Free
Solo users, small businesses
Basic CRM & contact management
$0
Starter
Small teams scaling up
Email automation & branding removal
$20
Professional
Growing businesses
Full automation & sales forecasting
$100
Enterprise
Large sales teams
Customization, AI-powered insights
$150

Regardless of where you start, HubSpot makes it easy to upgrade as your needs evolve, so you’re never locked into a plan that no longer fits your business.

Sales Centralized and Streamlined

Choosing the right sales automation platform is one of the most important decisions a business can make. A well-implemented CRM can increase efficiency, improve lead conversion, and ultimately drive revenue growth.

For businesses looking for scalability, automation, and deep integration with marketing and service teams, HubSpot Sales Hub is a solid investment. It’s designed to grow with your company, making it easy to start small and expand as your sales team’s needs become more sophisticated.

If you’re considering implementing or optimizing HubSpot Sales Hub, Vonazon can help. Our team specializes in HubSpot Sales Hub onboarding, training, and workflow automation to ensure you get the most out of your investment.

Get in touch with us today to discuss how we can help your sales team close more deals, faster.

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