UNDERSTANDING THE TERMS
SEM. Search Engine Marketing. Also known as CPC (Cost Per Click), or PPC (Pay Per Click), or paid search ads…needless to say, SEM can cover a lot.
As the counterpart to SEO, our SEM services are part of the one-two punch needed to get your company found online through search engines like Google. And just like SEO, SEM can get very complicated very quick. That’s where we come in.
TEXT + DISPLAY SOCIAL, OH MY!
What are the different types of SEM Services
Just as there are many names for SEM, there are many different ways to deliver your search engine marketing.
There are display ads, which are graphic-based visuals that appear on the sides of other websites that prompt visitors to click and review your content;