Logos, Graphic Design, And Your Business
Logos, Graphic Design, And Your Business Are you thinking of creating a new logo for your company? There’s more to consider than you may initially think. When most of us see famous company logos, we imagine that the images, designs, fonts, and concepts used in those logos simply must have appeared out of nowhere one […]
Ready for Panda 4.1? SEO In Six Simple Steps
Ready for Panda 4.1? SEO In Six Simple Steps Over the weekend, Google released Panda 4.1: their new search algorithm that determines website page rank and focuses on removing both redundant and irrelevant content from their search index. It has already begun its roll-out and while some companies are receiving very nice increases in their ranking, many […]
The Potential Success Of Using Marketing Automation
The Potential Success Of Using Marketing Automation It’s a sad fact of marketing that not all of your lead prospects are going to be ready to buy a product from you today. However, that doesn’t mean that these leads should be discarded or forgotten. On the contrary, by nurturing those leads and keeping your brand […]
How to Apply Apple’s Marketing to Your Business
How to Apply Apple’s Marketing to Your Business On Tuesday, Apple unveiled their highly-anticipated iPhone 6 and iPhone 6 Plus, as well as their long-awaited Apple Watch. Of course, you already know this. Why? Because their marketing team is genius. You knew about it before you could actually purchase it, even before it was actually […]
Five Tips to Jump Start Your Modeling Career
Five Tips to Jump Start Your Modeling Career Modeling can be a highly glamorous and lucrative career, filled with lots of opportunities. Being considered a model doesn’t mean you have to be a bombshell knockout like a Victoria’s Secret Angel. You can also get plenty of experience and make lasting connections with key industry professionals […]
A Tip To Your Sales Reps: Stop Selling, Build Relationships Instead
A Tip To Your Sales Reps: Stop Selling, Build Relationships Instead When most people hear the word “salesperson,” they picture a sleazy, smarmy man who won’t take no for an answer and pushes for a sale to the point that he makes his potential customers feel viscerally uncomfortable. Ultimately, the leads in scenarios like these […]
Why Experiential Marketing Is A Must For Your Business
Why Experiential Marketing Is A Must For Your Business In the modern digital age, it’s easy for businesses to become so caught up in social media and email marketing campaigns that they forget how important it is to give their customers a chance to truly experience their brand. And while a “brand experience” can take […]
Should You Use Snapchat For Your business? YES!
Should You Use Snapchat For Your business? YES! Over the past year and a half, Snapchat has quickly become one of the most popular social media platforms, growing at such a rate that businesses have been forced to take notice. Indeed, Snapchat for business effectively doubled its daily usage between June and October of 2013, […]
How To Hire The Perfect Graphic Designer
How To Hire The Perfect Graphic Designer Working with a graphic designer can either be an extremely rewarding or highly painful experience. The truth is that finding a talented, effective designer who can properly convey the visual elements of your business is not an easy task, especially while sifting through the wealth of options in […]
Getting A LinkedIn Company Showcase Page
Getting A LinkedIn Company Showcase Page It goes without saying that executing a stellar LinkedIn marketing campaign relies largely on building an attractive and active LinkedIn business page. However, too many businesses make the mistake of thinking that if they have a single business page on LinkedIn, they are ready to execute note-perfect B2C and […]
