8 reasons why SEO Auditing is Important for Your Website

By |Content Marketing, Marketing, Marketing Automation, Organization|

SEO auditing is a crucial part of digital marketing and should be a fundamental element of your content marketing strategy. But you may ask, what is an SEO audit? SEO auditing is a comprehensive analysis of how well your website is working for you. It tells you not only how much traffic you are getting from web searches that translate into how many potential customers are clicking on your site but also how you can also improve those numbers. This comprehensive assessment evaluates both major and minor issues with your site that can significantly impact your site content's searchability. SEO [...]

HubSpot Hacks: CRM Optimization and Decluttering

By |Content Marketing, Marketing, Marketing Automation, Organization|

Have you heard of the TV show “Hoarders”? It follows people that struggle to clean out their house of unnecessary objects. This leads to a less than ideal life that is too disorganized. All things begin to lose value because they are all treated as if they are the most important thing in life for those people and the same thing can happen if you don't have a CRM contact management process in line.  For example, this happens in businesses far more often than people care to admit. As a business owner, it is sometimes difficult to let go of [...]

How to Hire the Right Marketing Agency for your Business

By |Marketing, Organization|

There are a lot of options out there when it comes to selecting the right marketing agency that will complement your business, and dozens of questions to ask in that selection process. You’ll need to not only question potential agencies, but also your own goals and objectives—making sure both parties are on the same page and can work well together is going to make or break your success. Here are some of the things to take into consideration as you look to hire the right marketing agency for your business: Identify Your Company’s Needs It’s a good idea to [...]

How To Stay On Track For 2017

By |Organization|

Staying organized can be quite bothersome and difficult to stick to, but there’s always that moment when you’re looking for some document and you scramble to find it… That moment when your boss hovers over your desk impatiently, watching you desperately search through piles and piles of papers or endless lists of documents on your PC saved to a folder that you’re not even sure exists anymore. Needless to say, it’s moments like those that we want to prevent. Here are some tips and products that will help reduce the pain in your butt and help prevent your boss from [...]